As a business owner, you may ask “which social media firm fits my small business?”
But also “how do I compare pricing?” or “what goals should I set first?”
Indeed, these are common questions. In this guide, you’ll get answers, tips, and a list of key questions to ask potential firms.
What Should I Ask a Social Media Marketing Firm?
First, you need the right questions. This helps you find a firm that understands your needs.
- Do you have experience with my industry?
Additionally, ask for examples. This shows if they know your audience and challenges. - How do you set campaign goals?
For example, do they track engagement, leads, or sales? Make sure their goals match your priorities. - Can you show case studies or ROI results?
In fact, actual results speak louder than promises. - What tools and platforms do you use?
Moreover, ask if they use AI for content or social‑listening tools to track mentions. - How often will I get updates?
Also, find out if they offer weekly reports or monthly strategy meetings.
How Much Should I Pay a Social Media Marketing Firm?
Pricing can vary widely. Yet, transparency matters. Here is a rough guide:
- Small business packages usually start between $1,000 and $3,000 per month.
However, prices rise for add-ons like ads or video production. - Agency retainers can go up to $10,000 per month. In contrast, boutique firms may charge less but deliver less scope.
- Freelancers often charge hourly, from $75 to $150+ per hour.
Therefore, always compare deliverables. Check what content, ads, or reports you get for the price.
What Results Can I Expect from a Social Media Firm?
Many business owners ask “what results are realistic?” The answer varies, but here are benchmarks:
- 20–50% growth in engagement within 3–6 months
- 5–15% increase in website traffic from social
- Steady leads generated each month from social
Of course results depend on your niche, budget, and platform choice.
Should I Hire a Niche‑Focused Firm or a Full‑Service Agency?
You might wonder “should I hire a niche firm or a full‑service agency?” Here is a quick comparison:
| Type | Pros | Cons |
|---|---|---|
| Niche Firm | Specialized knowledge; targeted reach | Limited services or scale |
| Full‑Service Firm | Wide range of skills; scalability | Higher cost; may spread focus |
So, ask yourself: do you want deep expertise or broad solutions?
How Long Before I See Results?
Timing is a key concern. Most firms will say “it depends.” But here is a rough timeline:
- Within 1 month: set up profiles, start posting, begin monitoring.
- 3 months in: begin tracking engagement and traffic growth.
- 6 months in: expect measurable leads or ROI if the campaign is well‑executed.
Meanwhile, don’t expect overnight success. It takes consistency and testing.
Why Choose Solva Digital?
First, we answer your key questions with clarity. Then we act on your priorities.
Here is what sets us apart:
- Industry experience with small businesses in service and retail.
- Clear goal setting matched to your KPIs.
- Monthly ROI reports that show real return.
- Smart tool use, including AI‑enhanced content and social‑listening.
- Flexible pricing tiers from starter packages to full service.
Furthermore, we focus on what matters most: growth, leads, and visibility.
Next Steps for Business Owners
Ready to move forward? Here is your action plan:
- Write down 3 top questions you need answered.
- Schedule discovery calls with 2–3 firms.
- Ask for proposals that outline strategy, tools, and pricing.
- Check references or testimonials from similar clients.
- Start with a 3‑month trial and track results weekly.
Book a Free Discovery Call
If you want help finding the right social media partner, Solva Digital is here.
Book a free 30‑minute discovery call. We’ll assess your needs, answer your questions, and show how we can help your business grow.